PRODUCER

Cecchi

WINE ESTATE

Val delle Rose

PROJECT

Restyling and new products

Category
Restyling
Tags
Cecchi
About This Project
  • Concept Design
  • Marketing
  • Label Design
  • Art direction

The very successful Litorale Vermentino has been refreshed and two more products have been added to expand the line.
The challenge was to ensure the “family feeling” among the products, to arise the interest into curious consumers and to comunicate that the Cecchi Family constantly works on research and experimentation.