• Visual identity concept creation
• Logo design
• Label design
• Capsule design
• Art direction

The maker of the celebrated veteran ‘Sassicaia’ gave the complete responsibility for the creation and development for the visual branding project of two new wines from the San Guido estate. The conservation of certain graphic elements, representing the territory are interpreted in a completely new frame with the dimensions of the label providing clarity and modernity for brand recognition by the consumer.